Color Families
Most colors have strong associations that help us to understand how these colors can impact the mood of a room.
Red
Red is passionate, romantic and energetic. Dark reds such as Burgundy and Sun Dried Tomato have a rich and elegant feeling. Pale Pinks are comforting and empathetic.
Orange
Orange is a youthful, exuberent and cheerful color. If a bright orange seems too daring try a rust brown or coral shade.
Yellow
Yellow is optimistic, happy and warm. It can brighten areas with little sunlight and gold and ochre tones create a warm and established atmosphere.
Green
Green is soothing, fresh and versatile. It is nature's favorite color and because it is easy on the eyes, it is a color that is soothing and popular.
Blue
Blue is America's favorite color. It is soothing, cooling and dependable. Aquas are more frivolous and sunny while Navy is a more serious dark color that is not as somber as black.
Purple
Purple is a romantic, sensual and introspective color. When a redder shade is used it is vivacious while a bluer shade is more restful. Lavender is gaining in popularity and conveys refinement.
Neutrals
The true neutrals are black, white and gray but any color that is muted in intensity can be considered a neutral. There are warm and cool neutrals and their versatility is endless.
Browns
Brown is a relaxed neutral that is comforting and nature-oriented. Darker browns are more sophisticated while lighter beiges and tans can be used anywhere. Brown's association with coffee and chocolate make it a sensual color.
